Client : IBM

The Tangram as an evolving yet structured metaphor for learning...
ThinkNet...

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Concept : Create a solid identity system for ThinkNet!, an online education service geared toward early teens (ages 10-14) . The finished identity system was derived from the Tangram, an age-old puzzle that uses the same 7 pieces to generate hundreds of iconic images. This flexible solution became the perfect visual language for an education service and the content it provided. more...

 
Each tangram image represented a specific subject in school...

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